Quest Global – GM Tech Day
The Square, Cole Global Technical Center, Warren
March 17 2026
Quest Global – GM Tech Day
Engineering Smarter, Safer, and Sustainable Vehicles
The automotive industry is undergoing a revolutionary transformation, driven by the rise of software-defined vehicles (SDVs), advanced electrical/electronic (E/E) architectures, and digital cockpits. These innovations are reshaping modern mobility, creating a demand for connected, intuitive, and intelligent vehicles that prioritize safety, sustainability, and seamless user experiences.
At the heart of this transformation, Quest Global empowers manufacturers and suppliers to lead the mobility revolution. With decades of expertise in automotive engineering solutions, we deliver end-to-end services that span semiconductor design, electric powertrain optimization, ADAS development, and autonomous driving technologies. Our solutions are tailored to meet the evolving needs of modern mobility, ensuring seamless integration and optimization across the entire vehicle lifecycle.
Building on over 12 years of collaboration with General Motors, we combine our proven expertise in HMI and infotainment with deep technical capabilities in software-defined vehicles, data, and AI. Together, we are driving the development of safer, more sustainable, and connected vehicles, shaping the future of mobility.
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SDV and Digital Cockpit Solutions
Explore how we’re redefining mobility with:
- Advanced HMI and infotainment systems for seamless user experiences
- Scalable SDV architectures and intuitive UI/UX workflows
- Cutting-edge ADAS/AD technologies and AI-driven validation
- HPC integration to power intelligent vehicle systems
Data, AI, and Digital Solutions
Harness the power of data and AI to transform mobility:
- Lifecycle intelligence to optimize vehicle performance
- Data fusion frameworks for smarter, faster decisions
- AI-led insights to elevate quality and efficiency
Product Engineering
From concept to production, see how we accelerate innovation:
- Comprehensive concept-to-production solutions and embedded systems
- Advanced electrification and AI-powered design capabilities
- Development accelerators to bring ideas to market faster
Automotive capabilities
We deliver proven expertise in embedded software and hardware design, specializing in Advanced Driver Assistance Systems (ADAS) and digital cockpit solutions. Our capabilities extend across the complete development lifecycle, ensuring robust verification and validation. We implement industry-standard architectures while maintaining the highest safety and security requirements for modern software-defined vehicles.
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Our mechanical engineering expertise covers E-Powertrain development, innovative interior and exterior design, and advanced Body-in-White solutions. We specialize in lightweight automotive structures, thermal management, and NVH optimization to enhance vehicle performance. By combining cutting-edge design methodologies with practical manufacturing considerations, we deliver optimal solutions tailored to the automotive industry.
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Our state-of-the-art automotive testing solutions ensure reliability and performance for embedded systems. We specialize in hardware-in-loop simulation, AI-based automation, computer vision validation, and closed-loop simulation using synthetic data generation. This comprehensive approach reduces manual effort, accelerates development cycles, and guarantees thorough validation for modern automotive technologies.
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We harness cutting-edge digital technologies, including AI, cloud platforms, and advanced analytics, to revolutionize automotive development. Our digital engineering services encompass cloud infrastructure optimization, application development, and seamless platform integration. By enabling manufacturers to leverage data effectively, we drive digital transformation and innovation across the automotive industry.
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Our semiconductor experts specialize in guiding automakers and suppliers through the complete silicon journey, from systems architecture to advanced chip development. We deliver perfectly matched ASICs and technical IPs tailored to specific automotive applications. By optimizing supply chains and developing cost-effective solutions, we enable manufacturers to meet the demands of modern vehicle technologies.
Learn moreOur innovative automotive PLM solutions streamline development processes, enabling unified product and portfolio management. With expertise in tools like Mendix, TeamCenter Integration, and DevOps, we address complex client challenges and deliver tailored solutions. By optimizing workflows and enhancing process efficiency, we help automotive manufacturers accelerate time-to-market and maximize value.
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We provide comprehensive manufacturing engineering services, including advanced production methods, process optimization, and cutting-edge digital manufacturing solutions. Our supply chain expertise ensures seamless resource and supplier management, enabling cost efficiency and reliability. By transforming critical areas such as change management and quality systems, we drive operational excellence across the automotive value chain.
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TomTom is excited to partner with Quest Global, and cater to market demands with our innovative yet safe, secure, cost-effective and reliable Digital Cockpit platform. We are confident Quest Global will be our partner in the truest sense of the word, and will help us further enhance the immersive branded experiences we create.
Paul Hesen
Vice President Product Management, TomTom
Our partnership nurtures talent, drives global expansion and fosters innovation
Renesas
Case studies
Case study
Engineering excellence center drives innovation for luxury vehicles
Explore how Quest Global’s long-term engineering excellence center transformed mechanical engineering processes, delivering cutting-edge innovations for a premium luxury vehicle manufacturer and setting new industry benchmarks.
Case study
Driving innovation in fleet management through IoT
Discover how we leveraged IoT to optimize fleet performance, enhancing safety, efficiency, and real-time visibility for a global leader.
Case study
ADAS platform development powers next-generation vehicle safety
Discover how Quest Global helped an automotive supplier expand its market by developing advanced driver assistance systems (ADAS) applications, enabling next-generation safety features and driving innovation in autonomous vehicle technology.
Case study
Infotainment system development streamlined for 40% faster time-to-market
Learn how Quest Global revolutionized infotainment platform development, achieving a 40% reduction in time-to-market through innovative automotive software solutions and automated testing frameworks, while delivering significant cost savings.